Kukun is a web-based home improvement platform with tools that offer customers not only design inspiration, but cost
estimates and much more.
Please discuss the concept and/or philosophy behind
the web-based platform and how it works.
Kukun is the perfect marketplace with easy-to-use tools for
home renovators who’d like to complete ANY renovation
project for their home. Kukun’s tools help anyone renovating
a home manage the entire process from beginning to end, so
they can control the time and money involved along the way.
Homeowners use our tools to automatically get answers to
the majority of their questions so they can embark on their
renovation projects with con;dence. In addition, we cater to
industries that provide services to homeowners, such as construction professionals, banks, retailers, interior designers and
real estate agents. Also, professionals have their own landing
page and create their own pro;les, which includes their social
media information, portfolio, projects, pictures, etc.
The site is broken down into several sections. Please
give a brief overview.
Academy: This is a user-focused training curriculum that
gives folks the information needed to start any project.
Magazine: The magazine is about educating and keeping our
customers up to date on trends and exciting news.
Find a Pro: Kukun’s database includes more than 75,000 pro-
fessionals in 15 major metropolitan areas, with plans to expand
to other regions. These professionals span general contractors
all the way to artisans, including carpenters, so users can ;nd
whom they need.
Estimates: This is where someone would click to get an
estimate for the project they have in mind. Users are given a
standard price range for a project, like the one any contractor
would provide. They can also calculate the return on their renovation investment. Our data science team looks at comparable
homes and renovations in the neighborhood and considers factors such the health of the real estate market, nearby schools,
etc., to make the projected value.
How does the cost estimate calculator account for
regional and/or global prices differences, etc.?
We referenced multiple construction manuals and tailored our
calculation to each zip code. We also worked with real contractors on the ground in ;fteen major metro areas to validate. In
creating the algorithm, we assumed ourselves to be a construction company and got the reference data that we collected from
multiple sources for over 12 months to do the calculations.
Thus our estimates are as accurate as they can be and our team
of experienced construction professionals continues to update
the information on a regular basis. To date, Kukun has helped
over 12,000 users estimating over half a billion dollars worth of
projects in less than eight months.
Read the entire interview online http://bit.ly/1Qjkf2h.